2023 Dewey Sip & Shop

Shopping local for the holidays is made even better with an updated branding and more cohesive marketing visuals.

Dewey Sip & Shop is one of the Developing Artist Collaboration’s (DAC’s) biggest event of the year. Local businesses are eager to sponsor the event for a good cause which is and supporting the DAC’s community of artists and giving them an incredible opportunity to showcase and sell the products they work so hard on all year.

For 2023, I took the 2022 logo and gave it a face lift. That way it keeps the brand recognition from the previous year but it would also feel more polished and credible. As the DAC grows their goal is to level up their marketing strategy so their events (and artist community) can scale to even bigger heights in the future. The first step in that process is having events and social campaigns with more professional designs to make a better first impression.

This work was done for DAC

 
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Design Skills:

Branding Strategy, Brand Guidelines, Social Media Marketing, Signage Design, Animated Graphics, Event Marketing

Deliverables:

  • Logo Redesign

  • Brand Guidelines

  • Social Media Graphics

    • Sponsor Appreciation Graphic

    • Sharable Graphic for Attending Artists

  • 7 GIPHY Stickers

  • Bar Menu Design

  • Local Off-Season Restaurants Map

  • Way-finding Signs

Pretty cool right?